Which payment methods are accepted?

At Noire Boutique London, we place the highest importance on security and transparency. That is why we only offer secure, encrypted and trusted payment methods: PayPal – including PayPal Buyer Protection, which helps safeguard your payment in the event of any issues Google Pay Apple Pay American Express Visa Mastercard Maestro All payments are processed through certified and encrypted payment systems, ensuring that your sensitive information is always protected. When paying with PayPal, you also benefit from Buyer Protection. If an item is not delivered or differs significantly from its description, you may be covered under PayPal’s Buyer Protection programme.

Alurea | Comfortable Elegant Maxi Dress

Name: Alurea | Comfortable Elegant Maxi Dress
Brand: Sophie & Marie Toronto
Price: 29.99 GBP
Availability: InStock

£29.99 £99.99 Save 70%

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Colour — Black

Black

Red

Green

Low Stock – Few pieces left

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ANNIVERSARY SALE UPDATE: Selling fast. If you can add it to your basket, it’s still available!

Feel Effortlessly Elegant in the Alurea Dress

Move with grace, feel beautiful, and live effortlessly elegant in the Alurea Comfortable Elegant Maxi Dress. Its relaxed, flowy silhouette softly drapes over your tummy and hips, flattering your natural shape without cling. Crafted from soft, breathable fabric, it keeps you cool and comfortable from morning coffee to evening dinners. Perfect for lunches, holidays, family celebrations, or simply feeling confident every day.

Why You’ll Love It

Flowy silhouette — enhances your shape without cling
Lightweight, breathable fabric — stays airy and comfortable all day
Refined design with subtle sheer details — timeless and feminine
Easy-care machine washable fabric — wash, dry, and wear effortlessly

Everyday Details

Fit: Relaxed silhouette, drapes gracefully (UK S–3XL)
Length: Maxi — soft, full-length coverage
Material: Lightweight, breathable poly-blend
Neckline & Detailing: Elegant, subtle sheer touches
Care: Machine washable, wrinkle-friendly
Model Info: Alurea IS 5’7” WEARING A SIZE M

Enjoy free delivery on all orders. No minimum spend required. Your order will be processed within 1 working day and dispatched quickly.

Fast & Reliable Service
Your satisfaction is our priority. We ensure every order is carefully packed and delivered promptly.

Shop with confidence.

Not 100% satisfied with your purchase? No worries. You have 30 days after delivery to return your item and receive your money back.

We believe in our quality, and we want you to experience it risk-free.

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Sophie S. and 3,465+ other women wear Noire Boutique London

What Our Customers Say

“Online clothing quality worries me, but Noire Boutique London exceeded my expectations.”

Deborad H.

Bakewell

“Received the wrong size, but they replaced it immediately. Great support!”

Sarah Taylor

Manchester

“Unmatched class, comfort, and quality. You feel the difference immediately.”

Laura T.

Alnwick

“Every piece looks even better in real life: elegant, timeless, and made to last.”

Sophia W

York

“Excellent products and service every time. A store you can truly trust.”

Natalie

Lavenham

“Outstanding quality and detail. Everything from Noire Boutique London feels premium.”

Leah

Norwich

“I hesitated to spend £200 online, but the pants fit perfectly and the quality is beautiful.”

Emma Jones

Bibury

COMBINE AND GET UP TO 20% EXTRA OFF

Our story

Susan dreamed of opening a warm and welcoming boutique. David's only dream was to make hers come true.

Today, as we celebrate our 20th anniversary, we look back with heartfelt gratitude. Every order, every visit, and every customer who returned helped keep Susan’s dream alive.

To celebrate this anniversary with you, we are offering our 20th Anniversary Sale today, with up to 70% off.

This sale is more than a celebration of our boutique; it is our way of saying thank you for being part of our journey.

With love and gratitude,
David & Susan

Frequently Asked Questions

We are pleased to offer free delivery on all orders, regardless of order value. Whether you order a single item or several items, you will not pay any delivery charges.

You can find a size chart on each product page to help you choose the right size. If you are unsure, please contact our customer service team by email and we will be happy to assist you.

Yes, discounted items can also be returned within 30 days of receiving your order. Sale items are subject to the same return conditions as full-price items and can be returned without any issues, provided they meet the requirements outlined in our Return Policy.

You can return your item(s) within 30 days of receiving your order. If you would like to make a return, simply send us an email. Our customer support team will be happy to assist you and guide you through the entire returns process.

At Noire Boutique London, we place the highest importance on security and transparency. That is why we only offer secure, encrypted and trusted payment methods:

PayPal – including PayPal Buyer Protection, which helps safeguard your payment in the event of any issues
Google Pay
Apple Pay
American Express
Visa
Mastercard
Maestro

All payments are processed through certified and encrypted payment systems, ensuring that your sensitive information is always protected.

When paying with PayPal, you also benefit from Buyer Protection. If an item is not delivered or differs significantly from its description, you may be covered under PayPal’s Buyer Protection programme.

FREE DELIVERY

We offer free delivery that's fast, reliable, and handled with care, ensuring your order arrives safely and on time.

30 DAYS RETURN POLICY

After receiving your order, you have 30 days to decide whether to keep it or return it. Our team will guide you through the process.

24/7 CUSTOMER SERVICE

Our team is always here to assist you, every day of the week. No matter when you need help, we're just a message away!